{In the modern landscape of Australian F&B promotion, live brand activations are no longer optional — they’re what guests remember. Today’s audiences don’t just want good service — they want a shareable moment.

{In the attention-fragmented landscape of Australian F&B promotion, experiential marketing are no longer reserved for big players — they’re differentiating. Today’s audiences don’t just want food — they want a sensory trigger.

That’s where the team at goldroom provides:

- Venue-first activation strategies
- Tactile, visual, and social-first events built around your venue
- Content-driven moments that happen inside your trading hours

We design experiences like:

- Live plating + kitchen theatre zones
- Projection and light-mapped menus
- Augmented signage, mood-based lighting, and soundscape triggers

Tailored to:

- Bars revamping their identity
- Franchise groups unifying multi-site experiences
- Campaigns that need content + emotion + social metrics

goldroom experiential includes:

- Event scripting + flow design
- Social-first moment design (camera placement, viral hook points, loops)
- End-to-end execution support and filming team

Outcomes include:

- Higher branded search lift post-event
- Better rebooking rates tied to event memory
- Press + PR pick-up without traditional media costs

Experience formats:

- Nightly activations over a promo window
- AR menus and interactive orders
- Creator-hosted walkthroughs

Built for:

- Franchise arms launching nationwide campaigns
- Marketing teams with no time for physical builds
- Hospitality brands competing for share of voice in busy precincts

Why goldroom:

- No generic agencies — we do hospitality only
- Every activation planned to your floorplan, guest flow, and trade rhythm
- Concepts built to be filmed, turned into reels, and reposted instantly
- Emotion meets conversion: you don’t just go viral, you get booked

Add-ons:

- Influencer overlay: invite + capture + edit pack
- Signage and menu conversion kits for new brand launches
- Guest feedback loop embedded via QR content triggers
- Paid amplification of UGC moments via Meta/TikTok
- CRM integration for experiential marketing services hospitality Australia loyalty retargeting

Use cases:

- A wine bar wants to launch a collab dish with buzz
- A group-owned venue wants a chef experience captured and repurposed
- A quick service group needs a moment hook to drive traffic

Real results:

- {A three-hour event resulted in six-figure exposure, a 3× uplift in reservations, and viral short-form content, including 3 local influencer reposts
- {Guests described the immersive campaign as “unlike anything else locally”

Start here:

- {Jump to the goldroom activation portal and submit your brief
- {Receive a launchable concept deck based on your audience segment
- {Go live with goldroom’s crew
- {Track the outcome with engagement data

the goldroom team — where social content happens in real life.